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Building strong relationships with senior leaders: What really works
Feb 18, 2025
Building strong relationships with senior leaders: What really works
Connecting with senior leaders can be one of your most intimidating (yet career-changing) moves. Why? Because they’re often busy, hard to access, and we usually get just one shot to make a great first impression.
That’s why building relationships at this level requires much more than casual networking, it demands a clear, confident strategy rooted in value and trust.
Over the years, I’ve seen that forming strong connections with senior executives can open doors to mentorship, visibility, promotions, and influence. But I also know it can feel overwhelming, especially if you’re unsure how to begin or fear you don’t have anything valuable to contribute.
Perhaps you hesitate to engage for fear of seeming unimportant, telling yourself, “What value can I possibly bring to them?”. Or you may approach the conversation the wrong way by focusing too much on your own needs rather than what matters to them.
Let’s explore what truly works when engaging with senior leaders — and at the end, I’ll share two practical techniques you can start using right away to make confident, strategic connections.
🚫 Common mistakes when approaching senior leaders
Even the most talented professionals can unintentionally hold themselves back when interacting with executives. Here are some frequent pitfalls that may be sabotaging your efforts:
1. Making it all about you:
If your conversations focus solely on what you need (visibility, mentorship, advice), you risk appearing self-centered. Strong relationships are built on shared value.
2. Reaching out only when you need help:
If your only interaction with senior leaders is to ask for something, it can feel transactional. Consistency and genuine interest matter more than convenience.
3. Showing up unprepared:
Executives value clarity and purpose. If you land a conversation and aren’t ready with clear points or questions, you may miss your chance to leave a strong impression.
4. Ignoring their priorities:
Executives think in terms of big-picture goals, risks, and results. Make sure your message connects to what matters most to them — not just to you.
5. Being too passive or hesitant:
If you avoid initiating conversations out of fear or self-doubt, you may stay invisible. Senior leaders respect professionals who are thoughtful, proactive, and intentional.
✅ What to do instead: Strategies that build real connection
We have already identified the pitfalls, but what should we do then? Here’s how to approach senior leaders with confidence, clarity, and professionalism:
1. Shift from seeking approval to offering value.
Instead of asking yourself, “Why would they care what I have to say?” ask, “How can I contribute to this conversation?” Your experience, perspective, and insight matter. Executives don’t expect you to have all the answers, they respect people who think critically and speak with intention.
2. Use executive presence when you engage.
Whether it’s a formal meeting or a chance encounter, speak clearly, assertively, and with presence. Try phrases like “One perspective I’d like to share is…” or “I’ve noticed [X] and wondered how it aligns with your priorities…” These approaches signal clarity, respect, and strategic thinking.
3. Lead with value before asking for anything.
Think about how you can help them, not just how they can help you. For example:
- Share a relevant article or industry insight and explain why it matters.
- Present a team initiative aligned with their goals and ask for feedback.
- Let them know when their past advice had a positive impact.
4. Increase your visibility and own your results.
Stop telling yourself, “I’d rather work quietly than promote myself.” If senior leaders don’t know what you’ve accomplished, you’re limiting your impact. Speak up, share results, and take up space. You deserve recognition!
5. Get involved in cross-functional projects.
Offering support beyond your immediate team shows initiative and enterprise thinking. Volunteer for working groups or innovation committees, then share key insights with senior leaders.
6. Follow up and stay visible.
A single conversation won’t build a relationship. Follow up with a thank-you note, share an update later on, or offer new insights. Create multiple touchpoints over time.
💡 Two practical strategies to connect with senior leaders
Shared by executive coach Emma Werner, these two approaches are great for initiating contact:
1. “One Person Removed” (a warm introduction)
Who do you know that already has a relationship with the leader? Ask them to introduce you. This helps you get noticed without pressure and gives you a warm entry point. Later, you can reference the intro with something like:
- “Hi, we were introduced by [Name] during [Event]. It’s great to reconnect.”
2. “The Quick Door Opener”
Use this when you find yourself in a space with a senior leader. Keep it brief and thoughtful. For example:
- “Hi, I’m new to the organization. I work in [Department], and I wanted to quickly introduce myself.”
Mention your role and its impact, thank them for their time, and gently open the door to continue the conversation later:
- “I’d love the opportunity to connect again when it’s convenient for you.”
This approach gives you control over the moment while leaving a positive impression and zero frustration if nothing happens right away.
As Emma says: “Own your agency and elevate yourself.”
🧠 Final thought: You don’t need to be loud, just intentional
Building relationships with senior leaders isn’t about being the loudest voice in the room. It’s about showing conviction, contributing with clarity, and engaging as a peer who brings value.
Try this week's challenge: to act and build meaningful relationships with your senior leaders. Take courage, boost your confidence, add value, and increase your visibility.
You are more than ready. Break the fear and take action!
Ready to take your career relationships to the next level?
Book your free coaching session today at👉 www.dianarengifo.com